The new promo liberalises the extant policy where customers who intend to buy directly at factory price could only do so if they are buying trucks of cement. ‘Two or more people can come together to buy 100 bags. We are partnering with Access Bank whose representatives are at the fair where customers can pay and get their product.’ he said.

Director General, Kaduna Chambers of Commerce Industry Mines and Agriculture (KADCCIMA), Usman Salau applauded the partnership with Dangote, saying the promo will bolster the fair and increase participation.

He said all arrangement which include security, electricity and water supply have been concluded, adding that the Dangote Group is one the sponsors of the Trade Fair.

Salau hailed the partnership with private investors which include Dangote Group, saying this year’s fair promises to be a success.

Spokesman of Dangote Group, Anthony Chiejina said that promo was a golden opportunity for retailers and end users to leverage on at the fair.

Meanwhile the Deputy Governor of Kaduna State, Ambassador Nuhu Bajoga, who represented President Goodluck Jonathan commended the leading roles being played by the Dangote Group in the economic transformation efforts of the government, describing the company as a partner in progress.

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